How To Transform Your Business From A Cash-Eating MONSTER To A Money-Making MACHINE w/ Mike Michalowicz

Mike Michalowicz is the Best Selling Author of "Profit First" Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by...