Chris McLellan on Human-AI Collaboration: Smarter Marketing for SMEs

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. In this AI for SMBs series, we explore how Artificial Intelligence is reshaping productivity, decision-making, and growth for Canadian small businesses.

Today’s episode features Chris McLellan, Founder of Friends Electric and creator of the nonprofit Ask AI. With over 15 years of experience launching breakthrough technologies globally, Chris specializes in building practical, human-AI powered marketing systems for SMEs.

Key Highlights:

1. Taxi Wars & Market Disruption: Chris shares lessons from London’s taxi app battles and how they inform today’s AI-driven regulatory and market shifts.
   
2. AI Adoption for SMBs: He explains how small businesses can begin using AI for marketing, growth, and productivity through human-AI collaboration.
   
3. Data Governance & Standards: Chris breaks down the importance of the ISO-approved Data Collaboration Framework for secure, ethical data innovation in Canada.
   
4. AI-Enabled Content Engine: He discusses his model for scaling content and marketing programs with AI while staying rooted in strategy and adaptability.

Special Thanks to Our Partners:

• RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html
• UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA
• Google: https://www.google.ca/
• A1 Global College: https://a1globalcollege.ca/
• ADP Canada: https://www.adp.ca/en.aspx

For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!

Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.