Future of Media: What Every Business Needs to Know!

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand. Today, we’re focusing on the critical areas of emerging technology, effective leadership, and the evolving media landscape. As technological innovation accelerates and media consumption continues to change, businesses must stay ahead of the curve to succeed. Joining us today is Dr. Stephanie Gutnik , President of Tuxedo Concepts , a consulting firm specializing in marketing, media, and advertising technology. Dr. Gutnik is a global public speaker with deep expertise in business transformation and women in leadership. Today, we’ll discuss how businesses can navigate these challenges and drive success in today’s fast-paced environment. Let’s dive in! Key Highlights: The Art of Managing Upward: Dr. Gutnik will share a compelling story about negotiating a trip to Dubai to establish a business case for expansion, offering insights on how she influenced decision-makers despite initial skepticism. Business Transformation and Women in Leadership: Dr. Gutnik will highlight how businesses can transform successfully and the importance of fostering women in leadership roles. Keeping Up with Emerging Tech: Dr. Gutnik will discuss the challenges companies face in adopting emerging technologies and provide strategies for staying informed and effectively implementing new tech. Media: Dr. Gutnik will explain how the evolving media landscape, especially in advertising technology and consumer behavior, affects businesses aiming to reach their target audiences effectively. Special Thanks to Our Partners: RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA Google: https://www.google.ca/ For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age! Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.