Unlock 20% Growth FREE? The Power of Better Managers!

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore strategies for maximizing your business potential. In today’s episode, we uncover a powerful yet often overlooked growth lever: the effectiveness of your people managers. Could unlocking the potential of your middle management lead to significant business growth without extra spending or hiring? Our guest, John Blackmore, Global Director of Growth Marketing at Field Effect , argues it’s not only possible but probable. He shares insights on why strong leadership at all organizational levels—not just at the top—is critical to success. Key Highlights: 1. The Untapped Potential of People Managers: Why focusing on middle management is a significant oversight and how it can drive substantial business impact. 2. Why Management Practices Fall Short: Common roadblocks and misunderstandings that undermine management effectiveness in many organizations. 3. First Steps for New Managers: Crucial initial actions for new managers to set themselves up for success and lead their teams effectively. 4. HR’s Role in Manager Effectiveness: How Human Resources can support or sometimes hinder the development of strong management practices. 5. Core Concepts for Managing Teams: Essential principles John advocates for motivating teams and achieving peak performance. Special Thanks to Our Partners: RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA Google: https://www.google.ca/ For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age! Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.