Conrad Smith: Coachability Unleashed, The Culture-Driven Approach to Rugby.

Conrad Smith unpacks the anatomy of winning team culture with remarkable clarity and authenticity. Drawing from his 94 tests with the All Blacks and captaincy experience with the Hurricanes, Smith reveals how culture transcends motivational posters and becomes a living force within truly great teams. Smith's framework for culture starts with vision—that high-level aspiration everyone buys into—but he quickly moves beyond theory to practical application. "Values are difficult," he acknowledge...