EP. 42- PROVE Email Marketing WORKS! l Ask Us Anything
In this short holiday episode of "Ask Us Anything", Jay and Kristin Nagel tackle a work question about proving the effectiveness of email marketing and a lighthearted question about whether there's anything Jay doesn't like about the holidays. Listeners can expect tips on using "holdout groups" to quantify email marketing performance and a funny discussion about Jay's inability to properly wrap presents. Main Discussion Points: - Using a "holdout group" to prove email marketing effectiveness...
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