Are The Marlins Doing Their Rebrand Right?
5R136- Ethan is sans Chris, but is joined by Andre Fernandez, Marlins beat writer for The Athletic, Leandro, Ricardo, and Alejandro of our Cinco Razones Podcast in the Five Reasons Sports Network, and Alf from Miami Heat Beat and LSO in the Five Reasons Network. The guys run through the Marlins decision to target the Latin community with their rebrand, whether it is a substitute for winning, whether they went too narrow in trying to build their fan base, and how Miami sports teams tap into their communities. Plus, thoughts on how Inter Miami will try and do the same things.
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