Luvvie Ajayi – Authenticity in a Branded World

Kicking off the new “For the Love of Moxie” series is Luvvie Anjayi, a hilarious writer and blogger who epitomizes what “moxie” is all about. Fierce and funny, Luvvie’s blog, awesomelyluvvie.com, has a massive following, and her new book I’m Judging You: The Do Better Manual, is a New York Times bestseller and has been picked up by producer extraordinaire Shonda Rhimes (Grey's Anatomy, Scandal). for the creation of a new TV show. In the book, she covers a host of topics, serious and funny, including our “bad behavior” on social media (we discuss that you can still “poke” people on Facebook. Why?) and a host of other things going on in pop culture, TV, movies, activism and life. Luvvie shares how she was the world’s longest overnight success, and that building a brand doesn’t mean having to lose yourself.