AHC: Ride Into the Next Era of Equine Marketing for December 2, 2025 - Horses in the Morning

Join us as we hear from four different industry professionals as they share their approach to marketing both inside the industry and to the general public. Marketing and outreach is evolving quickly in an ever online world, these pros share their tips and tricks to identifying strategies and navigating new technologies. This month’s legislative and regulatory update explores upcoming tax benefits in the One Big Beautiful Bill.  Listen in...

HORSES IN THE MORNING Episode 3831 –Show Notes and Links:

• Your Hosts: Julie Broadway (President) and Emily Stearns (Health, Welfare, and Regulatory Affairs Liaison) of the American Horse Council
• Guest: Jen Blanchard of Zoetis Equine
• Guest: Christy Landwehr of NRHA
• Guest: Mikhail Proctor of USEF
• Guest: Teresa Woods of US Pony Club
• Sponsors: SmartEquine and Populous
• Subscribe to the American Horse Council Podcast - Search American Horse Council Podcast on your podcast player.
• Follow Horse Radio Network on Facebook or follow Horses In The Morning on Facebook
• Follow the American Horse Council on Facebook, Instagram and X (formerly Twitter)

Time Stamps:

01:00 - Intro to marketing in the horse world

04:00 - Roundtable on equine marketing

49:26 - Legislative Update