Turning a family recipe into a full fledged business

From Innovation Fuel: Real-World Business Cases Gelareh Farhadian and Dave Keighron

Join Dave Keighron and Dr. Gelareh Farhadian for another episode of Innovation fuel as they talk to Ekaose Mon-John Nwadiani, the CEO of HybisBrands, and learn how he found a hidden opportunity re-creating his favourite childhood beverage—turning it into a popular vegan-friendly drink with high nutritional value. Not only is John, an inspiring entrepreneur, but he was also a student many years ago of Dave here at UCW. So join them for a reunion as they discuss John's journey into entrepreneur...