Desinchá | Jota Jota Podcast #019
Com uma estratégia de marketing afiada e um trocadilho no nome, a marca brasileira Desinchá conseguiu tornar a venda de chás um negócio milionário no Brasil.
Com base na experiência de sucesso da empresa na construção de marca, Eduardo Vanzak, Rafael Mendes, Lohran Schimdt e Daniel Lana vieram ao podcast discutir um pouco sobre seus hábitos de sucesso e o que está por trás da marca.
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