Highlights - HENRIK FEXEUS - Mentalist, Author & TV Host - The Art of Reading Minds, Mind Melt

"The best way to get people to change a behaviour is to a) let them feel that they are in control (true or not) of the decision (as opposed to having a new legislation thrown upon them), b) give them the opportunity to say no (which actually increases the chance of them saying yes. And of course to show them that c) they have the ability/means to do it, and d) explain what’s in it for them on a personal level."