Persuasion and influence in group-conflict scenarios, with Matthew Hornsey

I talk with psychology researcher Matthew Hornsey about political polarization and the psychology behind it. Topics discussed include: why people can believe such different (and sometimes such unreasonable) ideas; persuasive tactics for changing minds (including in polarized dynamics); tactics for reducing us-vs-them animosity; why groups mainly listen to in-group members and will ignore the same ideas from out-group members; the effects of the modern world on political polarization; social media effects, and more. Learn more about the show and get transcripts at⁠ ⁠behavior-podcast.com⁠⁠.