Blippar is using AR to help customers find their way indoors

Blippar is using AR to help customers find their way indoors Remember the scene in Minority Report where Tom Cruz walks through the mall and thousands of holographic ads pop up around him? That reality may not be as far off as we thought. Blippar, the augmented reality startup that launched back in 2011, is today announcing the launch of a new product that would let retailers, airports, commercial real estate owners, etc. place augmented reality content across their space. Learn more about your ad choices. Visit podcastchoices.com/adchoices