TVision raises $16M to measure viewer attention on connected TVs
TVision is building what its team hopes will become the standard for measuring streaming viewership — and to accelerate those efforts, it’s raised $16 million in new funding. The New York City startup started out by measuring traditional TV viewing, using webcams to determine whether viewers were actually paying attention to the ads. More recently, […] Learn more about your ad choices. Visit podcastchoices.com/adchoices
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