Building a Member-Centric Retail Media Platform with Sam's Club MAP's Lex Josephs

The CPG Guys are joined by Lex Josephs, VP/GM of Sam's Club Member Access Platform, the retail media division of Sam's Club, a unit of Walmart. MAP’s mission is to provide the most valuable and additive ads experience to our member. It's our member-first approach that differentiates us, along with the combination of our platform, our products, our people, our processes, and our first-party data. Follow Lex Jospehs on LinkedIn at: https://www.linkedin.com/in/alexis-lex-josephs-b448634/ Follo...