The #1 Opportunity in the Wine Industry

In this episode of the GaryVee Audio Experience, I sit down with Master Sommelier Carlo Santos and Angus Locklin on the Got Somme Wine podcast to talk about what I think is thebiggest opportunity in the world right now: there's too much wine being made against the demand, and the buyer has the power, not the producers. I encourage you to do some real homework to find the aggressive discounters, because there's deals running around that are crazy. I also share my 35-year wine journey from the counter of my father's liquor store, whyblind tasting is so humbling, and how monthly wine dinners became a very big part of my business life.

You'll learn about:

• Why It's A Buyer's Market

• How To Find Aggressive Discounters

• Using Wine To Build Business Relationships

• Why No One Knows Everything

• How Wine Styles Found Their Balance

• Building And Selling Empathy Wines