Are You Building a Brand or Just Posting?

Loren LoRosa is counting down to Delaware State Homecoming and reflecting on how far she and the people around her have come before taking listeners inside ProCon’s “Beyond the Influence” conversation. Loren joins Jeanette Reyes, Jonathan “JJ” Jordan and Renee Bluitt for a real discussion about turning an audience into a community, building an authentic brand, landing long-term partnerships, knowing when it’s time to build a team, and creating opportunities before brands come calling. Plus, creators and industry professionals get candid about burnout, social media pressure, PR, marketing and what it really takes to grow without losing yourself in the process.

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