Why the Need for Speed is a Marketer’s Greatest Weapon, with Jay Baer

We’re rewinding the clock on this week’s podcast to replay an interview with business growth and customer experience strategist Jay Baer. Jay gives his thoughts on why speed and customer experience go hand-in-hand, how you should think about creating content, and the importance of meaningful customer interactions. Jay breaks down his marketing playbook and unveils his personal branding philosophy. Plus— why do so many marketers spend so much time on customer acquisition when they should really be channeling their focus into customer retention? Boy, does Jay have some thoughts on this one! 00:00 Intro/ Background 03:47 The Two Smart Things Jay Baer Did 09:36 Opposite of Logical 18:00 Customers in the Wild 26:27 Tequila/Insta Dissection 31:37 One Thing Jay Baer Would Tell You 34:30 Who to Pay Attention To 35:16 How to Create Great Content Follow Jay: LinkedIn: linkedin.com/in/jaybaer Twitter: twitter.com/jaybaer Follow Daniel: Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing And thanks to our episode sponsor, Retention. What do brands like Warby Parker, Dr. Squatch, Vital Proteins, and Blendjet all have in common? Retention.com is their highest-performing ROAS channel by far. Visit Retention.com to book a demo today. Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com