Jason LaRose: CEO of Equinox Media | #ThePlaybook 319

On this episode of #ThePlaybook, Jason LaRose, CEO of Equinox Media, shares his thoughts on: [1:23] - How he started the digital side of his career before getting involved with other types of projects at Under Armour [3:46] - His strategy for adapting to the rapid changes in the fitness industry in recent months [7:14] - How Equinox has worked to provide its audience with a fitness collective which includes some of the world’s top brands [12:02] - Why customer experience and word of mouth are such important marketing tools See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.