Russell Brunson: Co-Founder of Clickfunnels | #ThePlaybook 249

On this episode of #ThePlaybook, Russell Brunson, Co-Founder of Clickfunnels, shares his insight on: [6:18] – How to identify what a “dream customer” looks like for you and the benefits that identifying this archetype can have on your business [10:40] – Why marketers must learn to emotionally attach to their audience through a “hook, story, and offer” [14:13] – His favorite three-part script to use when designing an offer for your audience [17:16] – Today’s biggest opportunities to build an audience while costs are lower than in the past Please come join me this Friday for my Free Training at 11:00 am PT / 2:00 pm ET. You can text me at (949) 298-2905, email me at [email protected] or visit https://dmeltzer.com/trainingto register. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.