The Outside Inc And CU Denver Gear Test Partnership

Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin gives his thoughts on the recent press release that announced a partnership between Outside, Inc and the University of Colorado Denver.

On the surface the partnership between a media entity and an institution of higher learning focused on testing outdoor products may seem like a good idea, but if you pull back a few layers there are more questions than answers.

Colin leans on his history working at a textile manufacturer to try and deduce the value and potential pitfalls of this partnership.

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