Too Many Shows? Taking the Outdoor Industry’s Trade Show Temperature

Today on The Rock Fight, the crew runs a temperature check on the outdoor industry national trade show scene!

From fragmentation to event fatigue, Colin, Eoin Comerford, and Producer Dave break down whether outdoor still needs a single “north star” gathering; and who should be responsible for making it happen.

But first they hit a rapid-fire six-pack of industry stories, including:

• ANTA’s push into the U.S. market
• Arc’teryx living between performance and luxury
• L.L. Bean’s retail expansion strategy
• Why outdoor still plays it safe with color
• TNF x Skims (you know, for kids!)
• Kappa’s Olympic kits

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