Think Better's Heath Jansen: "Riding the millennial super cycle"

The Sunday Times’ tech correspondent Danny Fortson brings on Heath Jansen, founder of Think Better Group, to talk about his start running an aluminium smelter (3:30), coming to London (7:00), his ‘Jerry Maguire’ moment (8:25), creating a coffee company (12:40), why he quit the City(19:40), how his former colleagues reacted (21:25), building the Unilever for millennials (25:35), nappies (26:50), the millennial consumer (33:30), and whether sending premium products to rich people make a difference (40:30).

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