Taking Back Monday: Why the Sunday Scaries are a Leadership Problem with Alyssa Nolte

Alyssa Nolte is the CEO of TruVue, who helps B2B companies predict customer behavior through AI-powered research automation that transforms raw data into actionable insights. Through her innovative platform, Alyssa guides growth leaders at mid-market and enterprise companies to move beyond basic metrics and capture real-time customer sentiment, helping them stay ahead of churn and drive revenue growth. Her evolution from commission-only startup employee to founder of multiple successful ventures proves that embracing the unexpected can lead to extraordinary innovation. While she may not be able to keep plants alive, she's thriving at growing companies that solve real problems. Here’s where to find more: LinkedIn: https://www.linkedin.com/in/alyssanolte Personal Website: AlyssaNolte.com Taking Back Monday Podcast: https://www.buzzsprout.com/2321575/episodes ___________________________________________________________ Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do! We’re Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we’re here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it’s through facing ourselves that we find a way to do the fucking thing. Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you’re not alone. _____________________ Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here: https://linktr.ee/unforgetyourself