1182: THIS HIDDEN METRIC is the one that will ensure your business doesn't fail! Here are the customer success foundations w/ Beth Thornton

In this episode, Beth Thornton, founder of Thornton Advisory Solutions, shares her journey of building a career around customer success and how it became the cornerstone of her entrepreneurial venture. With over 18 years of experience, Beth has worked with startups, health systems, and wellness companies, turning customer engagement into lasting success stories. She explains why customer success is the backbone of long-term business growth, and how even early-stage startups can implement stra...