Episode July 30, 2020 1 hr 17 min

Millions of Downloads as Indie App Developer with David Barnard

From App Marketing by App Masters Steve Young

David Barnard founded Contrast in 2008 and has been building apps ever since. His apps have seen millions of downloads and have been featured by by Apple and just about every tech and lifestyle site, including the NY Times, WSJ, GQ, TechCrunch, CNN, and more.

David recently joined RevenueCat as Developer Advocate to help subscription app developers build and grow their apps.

Topics covered:

(5:30) The mistake that beginner app developers make
(7:50) The secret to getting a marketing edge
(10:30) How to get massive press & Apple Features
(16:01) This campaign works better than press
(20:00) Build an app to sell or dominate a market?
(30:42) The best traffic source for David
(37:51) Subscription Paywall Best Practices
(46:36) Best way to get quickest installs upon launch
(49: 17) How to transition to a subscription app
(59:24) Monthly vs yearly subscriptions
(1:03:58) How IDFA affects mobile app monetization

***************

Join us live every Friday at 9am PST on YouTube!

Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.

Get your app audited.

***************

Check out our app marketing agency.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************