Why You Shouldn't Listen to Your Customers

Too much advice points you to polls and focus groups. Darren Hardy takes a scalpel to that mindset and shows a smarter path to breakthrough ideas. If you're aiming for category-defining leaps, not tweaks, this will challenge your assumptions and recalibrate how you generate value. Get more personal mentoring from Darren each day. Go to DarrenDaily at http://darrendaily.com/join to learn more.