Interview: News Corp boss Michael Miller on digital giants & doubling down

The media landscape has changed enormously over the last couple of decades, largely due to the arrival of digital giants include Google and Facebook . But News Corp continues to be a hugely powerful player in the Australian media, reaching more than half the national population every month. Sean Aylmer speaks to News Corp Australia Executive Chairman Michael Miller in a wide-ranging interview, covering: - How News Corp embraced Threads , TikTok , Instagram , Snapchat and more to reach younger audiences - The delicate balance of power between social media and publishers - The public's growing willingness to pay for content - Why clients will pay for data - Doubling down on purpose and the investment in journalism - Political perceptions of media organisations Find out more: https://fearandgreed.com.au/ See omnystudio.com/listener for privacy information.