143. Clive Ormerod, CEO of Les Mills International

In this episode I'm joined by Les Mills CEO, Clive Ormerod.

Les Mills has been delivering life-changing fitness experiences for over 50 years. Now an international fitness brand, Les Mills mixes music, motivation and movement for millions around the globe through their world-class fitness programs. Blurring the boundaries of physical and digital experiences, Les Mills mission is simple – create a fitter planet.

Clive and I discuss the company's 50-year history in the fitness industry, the evolution of its omnichannel offering from in-club and instructor training, to digital and VR content. Plus, we talk about the power of community, and building a fitter planet.

In this episode, you'll learn:

• How Les Mills creates exceptional experiences in-person & digitally
• Keys to enabling consistent company growth
• How Les Mills leverages technology to deliver diverse fitness content
• Clive's thoughts on specialization and innovation

Links & Resources

• Subscribe to the Fitt Insider newsletter
• Visit the Fitt Insider jobs board
• View current Fitt Insider investment and get in touch

Clive's Links

• Les Mills' website
• Follow Les Mills on TikTok
• Follow Les Mills on Twitter
• Les Mills is on Instagram
• Check out Les Mills on YouTube
• Les Mills is on Facebook
• Les Mills live events
• Les Mills' LinkedIn page
• Clive Ormerod's LinkedIn page