Why I Said Yes to a $1,000-an-Hour Coach

How hard would you sell something if you genuinely believed it could change someone’s life?

In this episode of The List Building Lifestyle, Igor explores the uncomfortable relationship many entrepreneurs have with selling — and why believing in the value of what you offer changes everything.

Igor explains why the right skill can be worth far more than its price. Through a powerful selling reframe and the story of spending over $30,000 to learn copywriting, he shows how investing in valuable skills can change your income, confidence, and future.