Lessons from Rita Suzanne: Building a Sustainable Local Brand | Ep 522

From Outlier's Edge Podcast with Niiamah Ashong Niiamah Ashong

"Just keep going, that's just what I've my message has always been to myself is just never stop, and I just won't, until I'm, you know where I want to be." - Rita Suzanne

Join Niiamah (@niiamahashong) as he gets the inside scoop on effective local marketing strategies that can transform your business from Rita Suzanne. Discover the overlooked benefits of focusing on your local market.

Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.

--Check out the video episode on YouTube!--

Timestamps:

0:00 - Niiamah Ashong introduces Rita Suzanne and their conversation.

1:12 - Rita discusses her pivot to focusing on helping clients get more local leads.

5:27 - Niiamah Ashong shares his insights on the value of local presence for businesses.

10:28 - Rita Suzanne talks about her journey to focusing on local marketing.

15:33 - Rita Suzanne provides practical tips for building a local presence.

26:30 - Niiamah Ashong shares his perspective on the benefits of a local strategy.

32:13 - Rita Suzanne reflects on the insights gained from the conversation.

33:27 - Rita Suzanne's advice for outliers on finding local networking events.

34:54 - Rita Suzanne's message to her future self.

35:42 - Closing remarks.