Hot take: creating “for Instagram” vs “for the client.”
Is getting the shot "for Instagram" a bad thing? Is taking BTS content at a wedding unprofessional?
In this episode, I’m tackling a topic that’s been making waves in the photography industry: should you create for your clients or for your marketing?
I share why great client service and great marketing aren’t competing priorities. They can actually strengthen each other when approached with wisdom and balance.
• Why “client vs. marketing” is a false choice
• The value of sharing your work publicly
• BTS content at weddings: when it works and when it doesn’t
• Reading the room and serving clients well
• Avoiding the starving artist mentality
• Building a business that creates impact and freedom
Marketing isn’t the villain. When done well, it helps you serve more people, grow your business, and maximize the God-given gifts you’ve been given.
Nathan’s Signature Coaching Program: THE BUSINESS BLUEPRINT
Questions about the Business Blueprint? Email [email protected] to ask Nathan directly.
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