NAR Competitor ARA Targets 100,000 Members by Year-End
The American Real Estate Association is growing fast and positioning itself as an alternative to the National Association of Realtors. ARA expects membership to reach at least 100,000 by the end of 2026, helped by new brokerage partnerships including RE/MAX. Kathy Fettke looks at what the group's growth could mean for the real estate industry and housing policy.
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