Turning Market Shifts into Field Action for Medtech Commercial Teams - with Mike Monovoukas & Alex Wakefield of AcuityMD

The reliance on historical data and manual CRM entry has created a significant gap between internal strategy and the real-time signals driving today's complex medical technology market. In this episode, Mike Monovoukas, CEO and Co-founder, and Alex Wakefield, CRO at AcuityMD, examine how operationalizing AI through proactive market signals and field-based insights can drive revenue growth by increasing representative effectiveness. The discussion outlines frameworks for achieving 10x efficiency gains by integrating voice-driven workflows and predictive data to accelerate territory onboarding and eliminate administrative burdens. Want to share your AI adoption story with executive peers? Click go.emerj.com/expert for more information and to be a potential future guest on the 'AI in Business' podcast! This episode is sponsored by AcuityMD.