Building a Brand That Resonates With Your Consumers | Interview With Jesse Purewall, Global Head of Brand at Qualtrics

On this episode of #ThePlaybook, Jesse Purewal, Global Head of Brand at Qualtrics, shares his thoughts on: [:45] - Why generating a breakthrough is all about balance [3:05] - How “keeping score” with your clients will lead to diminished results [6:43] - The single biggest challenge that comes with building a technology brand [9:43] - How to rebuild a brand so that it is more focused on the customer and more modern Tweet me your takeaway from today’s episode @davidmeltzer Email Me! [email protected] up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1Text Me! (949) 298-2905 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.