How to Use Custom Product Pages to Lower Apple Search Ads Costs
Discover how to use custom product pages to lower your Apple Search Ads cost-per-installs.
With CPPs, you can create additional versions of your App Store product page, each of which highlights a feature or specific content, then share a page’s unique URL in your corresponding marketing efforts.
Learn more:
https://developer.apple.com/app-store/custom-product-pages/
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